At the core of LE PURE formulations are medicinal plants. A medicinal plant is defined as a plant containing active ingredients or secondary metabolites with biological activity. Understanding each medicinal plant’s components is essential to determining its ideal dose for the skin. Additionally, the combination of medicinal plants within a formulation is crucial to ensure optimal skin stimulation without causing irritation or stressing the cells.
Decades of research and experimentation are necessary for a profound understanding of medicinal plants. LE PURE’s scientific director, Marie Carrasquedo, has dedicated more than half a century to studying medicinal plants, their efficacy on the skin, and how to combine them in the purest and most concentrated formulations. Knowledge of medicinal plants is a fundamental aspect of organic skincare formulation.