Dry Lips Treatment
LE PURE’s dry lips treatment is a two-product ritual for lips that feel tight, rough or are losing definition. Nectar Immortel cleanses the lips and helps restore their natural, slightly acidic pH. Smooth Addiction, a balm made with cold-pressed plant oils and whole-plant extracts, then nourishes the lips and lip contour. Both formulas are certified organic and vegan, free from waxes, petroleum derivatives and synthetic fats, and only a small amount is needed per use.
Products for Dry Lips
THE LIP LONGEVITY RITUAL
Healthy skin and lips have a slightly acidic surface, with a pH between about 4.5 and 5.5. This gentle acidity keeps the barrier strong, holds moisture in and supports the microbiome that protects us.
Over the course of a day, lipstick, pollution and temperature changes shift the lips towards a more neutral pH. As the lips lose their acidity, they dry out faster, develop fine lines, and become thinner.
Lips also have no sebaceous glands, which is another reason they dry out so quickly without the right care. Most lip balms, even natural ones, contain ingredients that coat the lips, such as synthetic fats, chemically modified natural fats and waxes. These substances seal the surface and give a temporary feeling of comfort, but they do not truly nourish the lips.
We created the Lip Longevity Ritual to restore the lips’ natural acidity, keep them hydrated and preserve their shape over the years.
This unique ritual combines two products with a highly effective manual technique.
1. Purify
– Apply 1-2 pumps of Nectar Immortel onto the lips and massage along the lips in circles.
– Gently pat the lips with a cotton pad to lift away impurities, makeup residue, and dead skin cells.
2. Restore acidity
– Apply another 1-2 pumps of Nectar Immortel onto the lips and massage in circles.
– Gently pat the lips and lip contour with your fingertips to stimulate them.
3. Stimulate the tissue
– Once most of the Nectar Immortel has been absorbed, gently pinch the lips and the surrounding skin.
– Apply 1 pump of Nectar Immortel onto a cotton pad and massage the lip contour in small spiral movements without rubbing the skin.
4. Nourish profoundly
– Apply a small amount of Smooth Addiction to the lips and the lip contour to nourish the deeper layers and restore elasticity.
This quick ritual leaves the lips immediately smooth and soft. Over time, they regain their natural acidity and stay nourished and healthy. Both products are an investment, but each application needs only a tiny amount, so they last for many months.
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